AJAR.id – Hello Ajarian! Whilst tourism incorporates a large number of businesses in its own industry which receive direct benefit from tourists, it is vital that other businesses do not suffer as a result.
Quite often it is very beneficial to all stakeholders (tourism business, other businesses and customers) that tourism businesses help promote other businesses to customers. Many customers are new to a region or destination and will often call upon your advice and expertise in recommending a range of additional activities and services during their visit.
Types of businesses
As previously mentioned, some of these businesses may include:
- Local attractions
- Shopping and retail areas
- Events and festivals
- Local transport
- Places of worship.
It is important that staff have a detailed understanding of these businesses including important facts relating to:
- Opening and closing times
- Key features and benefits
- Summary information about the business.
Remember, customers not only want to experience what your business provides, they want to explore and take in all the surrounding area has to offer. The more you can help cater to their needs the most pleasant their experience will be. In most cases, there...